Social Media is Necessary For Businesses, PERIOD.

Social media has exponentially increased its presence in society. Thus, a correlation between social media usage and consumer buying behaviors can undoubtedly be identified. Think about it like this: you just purchased a new item, attended a new restaurant, or had an awful experience at a particular establishment that supplies a product or service....

The Results are in: Amazon Prime Day

The notorious Amazon Prime Day lasted 48 hours, from June 21 to June 22, 2021. The goal of this event was to allow online shoppers to take advantage of a variety of discounts on the site. Across all categories, Amazon offered over two million deals to incentivize customers to make purchases on items that...

Hot Marketing Tips to Survive Seasonal Lows

Summer is heating up… but businesses are not. The increase in temperatures sadly does not always mean an increase in revenue, as many businesses historically experience slower seasons during the summer months. In order to avoid this slow down, it is necessary to think of creative ways to market your products or services to...

The Importance of an Active Social Media Presence

Social media has exponentially increased its presence in society. Thus, a correlation between social media usage and consumer buying behaviors can certainly be identified. Think about it like this: you just purchased a new item, attended a new restaurant, or had an especially bad experience at a particular establishment that supplies a product or...

5 Ways Your Business Can Stand Out From The Competition

In a noisy online market place where business are vying for the same customers, how can you cut through all the clutter and be recognized as the best company in your industry? Here are a few tips that will make you unique in order to reach your customers and make you memorable. Tip #1- Establish...

Marketing Agency vs. In-House Hire: What’s Best for you in 2021?

In today’s digital marketplace, it’s not just who sees your advertisement, but how the ad interacts, engages, and caters to a target audience. Every word (or picture), on every post, in every different social media platform, can make or break a brand. In the age of high speed, high tech internet and information overload,...