Post-COVID Trends To Consider Now: Black Friday And Cyber Monday

black friday and cyber monday post covid trends
Last November, we wrote a similar blog discussing the different types of consumer behaviors during Black Friday and Cyber Monday. A little less than a year later, this holiday season looks considerably different. With large gatherings strictly prohibited, everything about 2020 is completely unprecedented. However, as they say, “the show must go on.” In...

Retaining and Building Brand Loyalty During COVID-19

Imagine you are standing in the cereal aisle of your local supermarket. It is March of 2020 and you are just starting to get used to wearing a mask and gloves on the daily. On your shopping list of about forty items, you already could not find some of the basic necessities, like toilet...

2020 Marketing Trends

As 2019 is nearing a close, marketing strategies and trends continue to develop alongside the advances being made in technology. Audiences are beginning to consume more and more information via the Internet. Keeping this in mind, it is essential that marketing tactics are consistent with consumer preferences.

The Stats Behind Black Friday & Cyber Monday

It’s that time of year again! Thanksgiving weekend has passed, and the winter holidays are coming up shortly. Not to be overlooked, the bridge between these two holiday seasons is Black Friday and Cyber Monday. Black Friday takes place the day after Thanksgiving, this year on November 29, 2019, and Cyber Monday, the Monday after Thanksgiving, on November 2nd, 2019.